OMI

"When he pops the question to shiksa girlfriend, a young Jewish mensch becomes possessed by his dead Yiddish grandmother, who has plans of her own."

Omi is an independent feature film directed by Emily Lerer and Written and produced by Adam Lebowitz-Lockard. I was asked to create an end credit sequence that could showcase photos of the cast and crew's grandmothers. I used reference from the film to create an animated scrapbook that calls back to the opening scene.

Outcome

Outcome

Outcome

Role

Motion Designer

Role

Motion Designer

Role

Motion Designer

Type

Title Sequence

, 3D Animation

Type

Title Sequence

, 3D Animation

Type

Title Sequence

, 3D Animation

Date

December 2025

Date

December 2025

Date

December 2025

Tools

Cinema 4D, Redshift, After Effects, Trapcode Particular, Photoshop

Tools

Cinema 4D, Redshift, After Effects, Trapcode Particular, Photoshop

Tools

Cinema 4D, Redshift, After Effects, Trapcode Particular, Photoshop

Challenge

The goal was to create a suite of social animations that captured the intensity and values of USMC while adhering to tight time constraints and stringent brand guidelines. The content needed to be adaptable across multiple social formats and resonate with a younger audience without compromising the core message.

Role

As the Lead Motion Designer I was responsible for:

  • Concept development and storyboarding

  • Technical execution in C4D + Redshift

  • Animating and refining iterations based on client feedback

Process

To keep production efficient and maintain visual consistency:

  • Built procedural animation rigs in C4D that allowed reusable behaviours

  • Employed Redshift for scalable render quality across different aspect ratios

  • Leveraged particle systems and motion logic to create dynamic movement that felt organic but controlled

Throughout, I balanced fast iteration with brand fidelity, enabling rapid revisions without reshaping the entire scene.

Approach

My strategy centered on establishing a flexible visual system that could be quickly adapted for different formats and messaging. I prioritized:

  • A modular asset structure so elements could be reused

  • Motion rhythms that aligned with brand tone

  • Iterative checkpoints with stakeholders to refine early versions before heavy render

Reflection

This project reinforced the value of building modular, systematic workflows that scale across formats. In future work, I’d explore tighter integration with procedural tools (like Houdini) to push even more control and reusability into short-form content pipelines.